Now, I know what you’re probably thinking, “Reading and eBook is just like reading an ordinary book.” I disagree. Here’s way, If you’re here reading this article then I’m pretty sure you’ve read your fair share of eBooks, and most likely most of those eBooks were on the topic of internet marketing, making money from home, home based business opportunities, and on and on right? The reason that eBooks are ready differently than your normal novel is because of the way they are sold.
Here’s what I mean… When you go to Borders to and pick up your favorite mystery novel you you’re not given a hard sell on the benefits of buying that mystery novel right before 離婚したくない場合の奥の手 you make the decision to buy or not. At a book store, you buy a book because you decide you want it or YOU decide you need it for some particular task. No big promises are made as to the results that you will after you learn the books “hidden secrets”, so you take the book at face value.
Now, things are totally different when you buy an eBook. So, let me go through the steps and the psychology that I used to go through when I bought an eBook. I think you might find some this pretty familiar…
First I would happen across the sales page through some link, usually while searching for some sort of information that can help me earn money online. Then, I was hit with a powerful headline that says “Do XYZ after learning my SECRET and YOU to can make $1,000,000 TODAY!” I’d stop and say hmm… that sounds interesting let me read a little more about this secret to see if I can figure out what it is.